ACT - The Association of Christian Teachers

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The seduction of the brand

The seduction of the brand

‘Since not even Machiavelli could out-manipulate an aspirational working-class mum, I got my way.  My son is now at a prestigious university. But he isn't happy - and that's my fault. He lives for rock music and I tricked him into a university whose live music scene consists of euphonium recitals, madrigal groups and tributes to Peters & Lee.’

read more about choosing a university from The TES


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